SAY/DO Strategies
Expertise in Communicating Complexities.
SAY/DO is a WMBE-Certified strategic communications, government relations & lobbying firm, specializing in meeting the unique needs of clients in Aviation, Utilities, Engineering, IT, Government, Transportation, Finance & more.
Wondering HOW to Resume Your Business After the COVID-19 Lockdown?
SAY/DO is Ready To Help You Get Back to Work.
It’s unavoidable -- when you resume operations after the COVID-19 lockdown, your business will be serving traumatized customers and stakeholders -- legions of them, and for quite some time to come. This video details how we can help. (Or check out our PDF.)
SAY/DO offers critical support and expertise in transitioning your business into a trauma-informed workplace, to effectively connect with and meet the needs of your employees, retain your customers and ensure their compliance, in a pandemic-impacted world.
SAY/DO Adds Value to Every Component of Your Operation.
Our services are agile & adaptable.
Through a depth of experience in working closely with biologists, CFOs, programmers, chemists and other specialized professionals, SAY/DO has a powerful ability to convey their complex needs and challenges to key stakeholders, to successfully meet critical business outcomes. From influencing legislation and policy, to improving customer compliance and community outreach, SAY/DO delivers.
Government Relations
Connect With Your Regulators.
We're seasoned government affairs professionals, with the knowledge, networks and savvy, to expertly support your reputation and relationship management needs in the legislature. The pandemic-impacted future, in the short and long-term, presents an unprecedented need for you to have highly skilled support, for interpreting COVID-19 relief bills, advocating for funding, and more.
SAY/DO is also unmatched in legislation tracking and impacts assessment, to help you stay abreast of the current political climate, and get out in front of the issues affecting your bottom line.
Construction Communications
Keep Your Customers Informed.
Our deep utilities experience gives us exceptional understanding of the wide range of audiences and impacts connected to every construction project. SAY/DO can design or improve your construction communications and outreach processes, to drive stakeholder and customer satisfaction.
SAY/DO is a front-runner in construction communication innovation -- a skill set that's becoming increasingly vital, as the construction industry gets back to work undergoing what will, no doubt, be unpredictable changes, in the emerging, new landscape of the post-pandemic business environment.
Technical Writing & Consultation
Effectively Share Your Complex Work.
While Engineers and other technical experts love and are great at what they do, they often get bogged down in details, discourse and digressions, when communicating their work to less technical audiences. The result is, they can very easily overwhelm these audiences, or lose them altogether -- causing loss of business opportunities, professional recognition, investor funding and critical stakeholder buy-in.
At SAY/DO, we 'speak Engineer,' and understand how to make complex messages succinct and widely accessible, so your call-to-action gets clearly heard and successfully heeded.
That Means, SAY/DO Does...
Legislation & Aid Interpretation
CARES Act, Federal Funds
Trauma-Informed Workplace Building
Post-COVID Comms
Rate Case, Fees & Construction Spend
Justify Cost of Service
Org Re-Envision/ Restructure
Telework, Succession Plans
Awareness Campaigns/ PSAs
Drive Public Health Focus
Assistance Program Advisory
Support Customers in Need
SAY/DO Is Built On Deep Experience...
SAY/DO understands the value of the personal touch, in building successful communication strategy, to secure major wins for your business. Mastering this art & science has long been a passion of SAY/DO's principal, Melody N. Wright. She's gained deep experience, in a career that includes work as a staff writer for The Washington Post, The Baltimore Sun & The Boston Globe, and most recently, as the executive leading government affairs and related communications, for the Philadelphia Water Department -- one of the nation's largest water utilities. In that role, Melody applied her invaluable skills, network & knowledge to make significant accomplishments for PWD, including:
Water Affordability
Melody collaboratively led the ground-up development and implementation of the nation’s first-ever water billing assistance program, supporting more than 40,000 eligible customers of low-income in Philadelphia. The innovative program has been a highly sought-after model for large cities around the country, as well as several international cities.
Construction Outreach
Skilled in research and analysis, Melody was tapped to lead a nationwide study of Construction Communications best practices that benefitted water, wastewater and natural gas utilities across all regions of the US, including Denver, CO; Omaha, NE; Anchorage, AK & Cincinnati, OH.
Effective Lobbying
Melody led the government affairs strategy and execution that resulted in the successful introduction and passage of legislation allowing the 20-year contract for Advanced Metering Infrastructure (AMI) implementation in Philadelphia. This new system will allow customers to be alerted of leaks, track their water usage, and more quickly access repairs and customer services.
Presentation & Publication
Melody was also a featured panel presenter at the American Water Works Association (AWWA), Annual Conference & Expo (ACE), an event attended by more than 12,000 global industry leaders.
She also recently co-authored an article featured in the Journal of the American Water Resources Association (JAWRA), and frequently speaks to diverse audiences about the safety and affordability of tap water. Watch her here.
... And Experience is the SAY/DO Advantage.
MELODY N. WRIGHT, Owner & Principal
Government Affairs, Construction & Engineering Communications, Facilitation
NAIMA MURPHY, Consultant & Subject Matter Expert
Corporate Partnerships, Non-Profit Advisory, Job Development
DIANA BACON, Consultant & Subject Matter Expert
Healthcare Administration, New Tech Implementation/ UAT
RODNEY WILLIAMS, Consultant & Subject Matter Expert
Advertising & Media Placement Strategy, Marketing/Activations, Workforce Recruiting
STACEY N. THOMAS, Consultant & Subject Matter Expert
Trauma-Informed Workplace, E-Learning, Public Health
JASMINE SESSOMS, Consultant & Subject Matter Expert
Corporate Social Responsibility, Gov't. Affairs, Campaign Strategy
JULE SOEUNG, Consultant & Subject Matter Expert
Creative, Images & Visual Branding
OUR OTHER EXPERTS
IT Support, Technology Sourcing & Procurement, Digital/Social Media
What's In A Name?
The SAY/DO Ratio
In business, the SAY/DO RATIO is a concept that seeks to rate one’s reliability by comparing what they say they’ll do, to what they actually do.
The strength of the SAY/DO model is in maintaining balance, on all sides of our commitment to client success. In other words, SAY/DO means...
We'll Help You Understand How to Say It, So You Can Do It.
We help you articulate the vision for your project, business process or stakeholder requirement into a clearly, carefully crafted needs statement. This statement serves as the compass for the focused plan of action we develop with you, to transform your vision into accomplishment.
We'll Help You Say It, In A Way That Compels Them To Do It.
We work with you to build communications that drive your target audience to “get it,” so they’re compelled to respond to your call for them to act. Whether you want customers to sign up for assistance programs, a legislator to introduce a bill or employees to follow a new operational procedure, we’re here to help.
We'll Always Do What We Say We'll Do For You, No Exceptions.
We provide a customized, flexible service scope up-front, so that you’ll always know what to expect from us, when it comes to work products, timelines, outcomes and projected costs. We understand how unpredictably business needs can change, and adaptability is our strong suit. We combine effectiveness and efficiency with integrity, for a talented, innovative and committed business partner you can count on.
SAY/DO Does Even More. Communications for...
Mergers & Acquisitions, Workplace Safety, Investor & Employee Relations, Legal Writing, White Papers, Strategic Plans, etc.
Find Out What SAY/DO Can Help You Get Done.
267-551-1941